About the Position

At Thryv, we are a team that lives by teamwork. However, it’s not the work that drives us, it’s the respect, trust, and care for each other that defines us as a team. We’re a diverse community of trendsetters who do our best work in a fun, relaxed environment. Technology never stops evolving and neither do we. We’re always looking for the best and brightest team players to join us.

This role is responsible for leading the development and execution of a comprehensive content strategy, overseeing content creation and distribution across various channels to build brand awareness, propel lead generation, and achieve business objectives. Managing a team of content creators, this role closely collaborating with cross-functional departments to ensure alignment with brand messaging and marketing goals, all while analyzing performance metrics to optimize content strategy and drive engagement. The goal is to deliver editorial excellence through content that speaks directly to our customers, embodying our brand's voice and vision across all our owned media channels.

Responsibilities

·       Executes on a content strategy that sets the standard for excellence in B2B branding by generating innovative ideas, formulating a consistent content cadence, and providing creative direction for both visuals and copy that align with our brand’s ethos.

·       Handles day-to-day social media activities, including oversight of the social media tool, postings for approvals, as well as collect and report metrics and monitor social listening for brand-related posts and industry insights.

·       Works closely with internal stakeholders across various verticals, including the product marketing and demand generation teams, to create synergistic content that amplifies our brand’s message across all platforms.

·       Efficiently manages multiple deadlines and projects. When challenges arise, communicates proactively to find solutions and maintain workflow.

·       Organizes and manages content editorial calendar, ensuring that content production is aligned with brand objectives and market trends.

·       Stays up to date on industry trends, articles, reports, blogs, and competitive research in effort to identify influencers and curate valuable content.

Who We’re Looking For

·       Bachelor’s Degree (or international equivalent) or equivalent experience, required.

·       8+ years of related experience, required.

·       10+ years of experience, preferred.

·       Strong industry knowledge with an understanding of content strategy and creation best practices and processes for multiple channels including blog, podcast, webinars, and social media platforms (i.e., Instagram, Facebook, TikTok, Threads, and YouTube).

·       Strong interpersonal and communication skills, both written and verbal, with the ability to effectively collaborate across teams, manage relationships with stakeholders, and handle feedback with grace, maintaining open lines of communication with both peers and leadership.

·       Strong time management and organizational skills with the ability to multitask, balance competing priorities, and support multiple projects simultaneously.

·       Strong writing skills and editing skills with the ability to adapt voice and style to fit social channels, creating compelling branded content that engages audiences without focusing solely on products.

·       Critical thinker with the ability to be creative, innovative, and resourceful, with the willingness to identify and test new tactics.

·       Deep affinity for social media and desire to engage and stay abreast of this fast-paced and always evolving channel, while monitoring constant flow of follower interaction.

·       A mindset geared towards innovation, excellence, and continuous improvement.

·       Ability to travel less than 5% of the time.

·       Must be 18 years of age or older.

·       Must successfully complete pre-employment screening process, as required.

·       Must successfully complete any required training or orientation courses, as needed.

What We Offer

Life requires balance. So we provide benefits around health and wellness, continued education, and work/life balance to help you live your best life when you’re working…and when you’re not.

·       Medical, dental, and vision plans, plus a wellness program with added incentives

·       401(k) savings plan with company match and employee stock purchase plan

·       Continuing education benefits with tuition assistance programs

·       Paid time off including holidays, vacation, sick, personal, and winter close

Who We Are

At Thryv, we’re a team fiercely devoted to the success of local businesses. We’ve been around for over 100 years, always with one goal in mind — helping small businesses compete, win and succeed. We provide the technology, software and local business automation tools small business owners need to better manage their time, communicate with clients, and get paid, so they can take control of their business and be more successful.

We support businesses across the U.S. and we have team members all around the country (even internationally). In fact, we’re a work-from-anywhere company, because that’s how we get work done.

Culture is vital at Thryv because it shapes our identity and, therefore, our measurements for growth. We have an identified set of values that hold all of us accountable paving the way for our company success and our legacy. All of this helps us deliver results for our clients and creates success for our employees. At Thryv, making a positive impact within our team and in our local community is the reason we get out of bed every morning.

Thryv Core Values:

· Client Devoted – Be humble with a servant mentality. Understand the uniqueness of each interaction while being flexible, knowledgeable, and genuine.

· Under Promise, Over Deliver – Deliver expectations and exceed them, have accountability, listen and understand the ask.

· Act Like You Own the Place – Taking ownership and accountability in your day-to-day decisions empowers you to act like you own the place.

· Invest in our People – Hire people that are aligned with Thryv’s core values. Provide learning opportunities to enable all of us to adapt, belong, and create a lifelong career.

· DONE3 – Define what you say (Done), Do what you say (Done), Follow up and ensure completion (Done).

· Making $$ is a Byproduct of Helping People – Always be devoted to people, act with integrity.

· Think Long Term, Act with Passion & Integrity – Focus on making every interaction exceptional. Bring enthusiasm and devotion to every act. This includes doing the right thing, even when no one is looking. Think five years out or think for the long play.

Find out more at corporate.thryv.com/careers/

Belonging at Thryv

We believe in a work environment where all individuals are treated fairly and respectfully, have equal access to opportunities and resources, and can contribute fully to the organization’s success. We want our employees to feel a part of something big and we encourage the sharing of ideas and collaboration across the organization. 

We strive to ensure our work environment reflects diversity, fairness and meritocracy. We believe all employees should have the opportunity to perform effectively in their position. We value every employee and the authenticity they bring to their role and to the organization. As a result, our employee policies and internal practices focus on ability and merit as the standards for success.

Requisition Detail and Process

This information indicates the general nature and level of work performed by employees in this job. It is not designed to contain a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. The duties and responsibilities in this job description may be subject to change at any time due to reasonable accommodation or other reasons.

The final job level offered may vary based on the applicant’s competencies and qualifications such as experience and education, and other job-related reasons.

Our Commitment to Equal Opportunity

Thryv is proud to provide equal employment opportunities to all employees and applicants, without regard to gender, color, race, religion, sexual orientation, national origin, citizenship, age, disability, veteran status, pregnancy, genetic information, or any characteristic protected by law. Thryv is committed to provide equal employment opportunities throughout the employment relationship including recruitment, hiring, discharge, compensation, benefits, discipline, development, and advancement or other aspects of employment.

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