As the Senior Associate Director of Corporate and Financial Media, you will work with a diverse group of talented and collaborative colleagues and media practitioners across North America and internationally. You will manage and advise clients including sophisticated corporate communications and media relations executives and lead teams in developing and executing media strategies for achieving their earned media objectives. You are expected to write persuasively; engage business, financial and sector-specific reporters and influencers; offer creative ideas that solve client problems; and use analytics tools for delivering insights and impact. You will have the opportunity to work across disciplines on integrated teams, including corporate communication, crisis and issues, investor relations, sustainability stakeholder engagement, digital/social media and paid amplification strategies.

Responsibilities:

• Owns client relationships and runs multiple work streams
• Leads media relations efforts, including cultivating relationships with journalists, commentators, analysts and other relevant third parties, bringing these contacts and insights into client work
• Is a subject matter expert on financial media, with a deep understanding of the financial media landscape, the media outlets having an impact (from podcasts and Substack to top tier), and the reporters and influencers our clients need to know
• Performs day-to-day client work, with assistance from colleagues
• Coaches clients on media engagement and being an effective executive spokesperson
• Establishes systematic programs for driving a media drumbeat of story pitches
• Develops and manages project programming, including implementation plans, staffing plans, budgets, timelines and measurement/evaluation
• Produces high-quality, client-ready written deliverables, such as corporate announcements, op-eds, press kits, messaging, Q&A materials, media strategies and results reports, often under tight deadlines
• Manages client expectations, earning their respect, trust and confidence through proactive account management to successfully maintain and grow client relationships.
• Serves as a financial media advisor to client teams across North America
• Assists in new business activities, such as writing proposals and presenting to potential clients.

Qualifications:

• At least 8-12 years of experience working in business and financial media, ideally with a mix of experience in business journalism as well as in a media relations consultancy role
• Superior analytical skills and the ability to think creatively about media strategy and outlets
• Strong understanding of the media environment, including appreciation of news drivers at key print and broadcast organizations, and relationships with their reporters, at outlets such as CNBC, the Wall Street Journal, Bloomberg, Fortune, Forbes, the Financial Times, Fast Company, Axios, Insider, Cheddar, etc.
• Established and trusted journalist relationships and an eagerness to build new relationships
• Experience working with third parties and influencers to help drive and shape coverage
• Experience leading communications around company earnings, IPOs, SPACs, ICOs, etc.
• Ability to integrate social / digital and paid campaigns with traditional media relations
• Exceptional writing skills, including the ability to write op-eds and owned media content
• Ability to present ideas to clients both strategically and persuasively in face-to-face meetings and written presentations, and deliver excellent work under tight deadlines
• Demonstrated ability to lead integrated client teams
• Experience working with organizations in the healthcare, technology, transportation, energy and/or financial services are particularly relevant to this position
• Solid project management experience and a proven ability to manage multiple projects and client initiatives and teams of both junior and senior colleagues in a fast-paced environment

Compensation Range

The US base salary for this position ranges from $110,000/year to $140,000/year. Our compensation range for this role is inclusive of several US geographic markets. APCO targets an employee's pay within this range to be based on several factors, which include but are not limited to relevant education, skills, job-related knowledge, qualifications, work experience, credentials, internal equity and/or geographic location.

Careers at APCO

With our commitment to recruit, hire, promote and retain people who reflect the diverse communities in which we operate, APCO Worldwide ensures our teams bring the best possible expertise and diverse perspectives to our clients. We embrace diversity of identity, experience and thought, starting with our values and extending to our behaviors, policies and practices. We aim to create a positive work experience and welcoming environment where everyone feels they belong and can thrive.

We are proud to be an Equal Opportunity Employer and encourage applications from all qualified candidates regardless of race, national origin, citizenship, native language, sex, gender identity or expression, sexual orientation, marital or parental status, religion, age, veteran status, neurodivergence, mental or physical disability, medical history, pregnancy, political belief or affiliation or any other characteristic protected by law.

EOE M/F/V/D