Our client in the Finance / Mortgage space is seeking a Campaign Performance Analyst to join their team. This role is a highly cross-functional role, exploring both structured and unstructured data derived from multiple marketing channels & platforms. This individual will help to enhance marketing impact by bringing multiple data sets together, examining engagement and performance metrics, while creating actionable feedback and enhancing program efficacy.
The ideal candidate is someone who has a passion for data, is extremely detail-oriented, possesses a thorough understanding of marketing and sales operations, terminology, and reporting, and has experience with systems, including Salesforce, Marketo, Google Analytics, Bing, and data visualization tools such as Power BI.
This individual will need to be located near or in the Irvine, CA area as this will be hybris 2 days a week.
Responsibilities and Duties
- Partner closely with key stakeholders in Marketing to develop and scale user-friendly, self-service dashboards, reports and business insights in the appropriate visualization systems (SFDC and/or PBI) based on user requirements.
- Support the development and evolution of monthly recurring marketing performance review cadences.
- Conduct ad hoc analysis on campaign and channel level performance, work closely with marketers to develop insights and recommend areas of improvement.
- Manage large data sets across multiple systems to translate into actionable insights (Salesforce, Google Analytics, SFMC, etc.)
- Support additional data and reporting needs for key stakeholders within the Marketing.
Qualification and Skills
- 3+ years of experience in Marketing data analysis, report creation, and visualization.
- 2+ years experience building data visualizations in tools such as Power BI (preferred),
- Experience creating Salesforce dashboards and reports (lead/contact, opportunity, account, etc.)
- Analytical mindset with demonstrated ability to work through complex, ambiguous problems using structured and unstructured data.
- Solid understanding of marketing and sales concepts, terminology, practices, and principles.
- Advanced ability to work in Excel with pivots/formulas/scripts.
- Bachelors degree or equivalent work experience in the areas of Marketing, Computer/Data Science, Business Analytics or related disciplines
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data, including financial information. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.
Benefits
Benefits include Medical, Dental, and Vision insurance, company-paid life insurance, 401K with a generous employer match and additional benefits such as Free Legal Services and an Employee Loan Program.
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
Email your resume in Word to:
allie.reilly@jobalert.creativecircle.com
**Please do NOT change the email subject line in any way. You must keep the JobID: : AR18-1826503 -- in the email subject line for your application to be considered.***
Allie Reilly - Lead Recruiter
For this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.
Creative Circle will consider for Employment in the City of Los Angeles qualified Applicants with Criminal Histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
This job was first posted by Creative Circle on 10/22/2024 and applications will be accepted on an ongoing basis until the position is filled or closed.
Creative Circle is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.
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